Google today published its annual Zeitgeist 2012 results, revealing Diablo III
landed at the number five position for trending searches during the
year. Blizzard Entertainment's role-playing game was topped only by iPad
3, Hurricane Sandy, Gangnam Style, and Whitney Houston. Diablo III has
sold over 10 million copies to date.
Diablo III was a more popular search item in 2012 than Kate Middleton,
Olympics 2012, Amanda Todd, Michael Clarke Duncan, and BBB12. Google's
top "trending" searches are those that generated the highest amount of
traffic over a sustained period in 2012 when compared to 2011.
No other game or gaming-specific product made it into Google's overall
trending searches list, though gaming had a presence elsewhere.
"PlayStation" came in at number six in the Consumer Electronics section
for top trending searches of 2012.
To compile its 2012 Zeitgeist, Google factored in over one trillion
searches typed into Google Search this year. The company used data from a
range of sources like Google Trends and unspecified internal data
tools. Spam and repeat searches were tossed out in an effort to create
lists that "best reflect the spirit of 2012."
1. Whitney Houston
2. Gangnam Style
3. Hurricane Sandy
4. iPad 3
5. Diablo 3
6. Kate Middleton
7. Olympics 2012
8. Amanda Todd
9. Michael Clarke Duncan
10. BBB12
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