Speaking today at a London press briefing, Harrison said that the future
of Microsoft Studios will be in transitioning from "device-centric" to
"cloud-centric" titles accessible on multiple devices. Harrison, who
held various high-level positions at Sony up until early 2008 said that
such thinking "is what influenced me to join Microsoft in the first
place."
"Everything we do will have increasingly deep social and additional
features that are reliant on the network, enhanced by the network, and
unlocked by the network," Harrison said, adding that Microsoft will be
"moving from being creator of packaged products to being an operator of
connected services."
Harrison also unveiled a new first-party Microsoft studio named Lift
London. While Lift had no titles to show at present, Harrison announced
that its fledgling developer is being helmed by Lee Schuneman, a Rare
veteran who started at the company as game director on Diddy Kong
Racing.
According to Schuneman, Lift London is a "21st century studio" that will
create "for the cloud, network and multitude of devices." The studio
will be working on "delivering entertainment as a service" and will be
initially focusing on developing predominantly for Microsoft's European
territories.
Microsoft also announced that it will be recruiting over 100 new people
to Microsoft Studios' London operations before the end of the fiscal
year.
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